How Footprints Floors Franchise Owners are Reaping the Benefits of Using Subcontractors

How Footprints Floors Franchise Owners are Reaping the Benefits of Using Subcontractors

How Footprints Floors Franchise Owners are Reaping the Benefits of Using Subcontractors

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In the construction industry, few mainstays are quite as essential as subcontractors. However, when you’re new to construction or home renovation, the idea of managing workers that aren’t technically your own employees can be scary at first. The paperwork involved and the unique circumstances surrounding that type of professional relationship are foreign and confusing to most of our new Franchise Owners. Luckily, our founding Footprints Floors team has been there and knows what it takes to build strong relationships with a network of subcontractors–not to mention the amazing benefits behind this practice.

In this blog, we’ll dive into why the construction world has leaned on the subcontractor relationship through the years, the advantages of this arrangement, and how Footprints Floors has made hiring contractors so easy.

Downsides of Hiring W-2 Employees

When most first-time business owners join a franchise, one of their first thoughts is hiring an in-house staff – a.k.a., a team of W-2 employees. While plenty of businesses thrive on this arrangement, there are some–like Footprints Floors–that are better suited for subcontractors, also referred to as 1099 contractors. Many brands in the construction industry rely on the subcontractor arrangement and would likely see decreased profit margins, among other things if they were forced to only retain a W-2 staff.

Associated Expenses

When you hire a W-2 employee, there are a ton of expenses involved with each new onboarding that quickly add up impacting your bottom line. Even if you opt for a candidate with all the ideal prior experience, you still need to set aside the time to take them through all their initial paperwork, schedule a variety of workplace training courses or videos for completion, and have them shadow an existing employee before they can take on work of their own. All of these not only take time, but each new hire costs a business $1,252 on average, money that could otherwise be spent on marketing initiatives.

In the construction and home renovation industries, each line of work requires the use of complex tools and equipment to get the job done, none of which are cheap. So, when you bring W-2 employees on board, you’re expected to furnish them with this equipment, an expense that can quickly run away from you when you’re growing. If large purchases like this are constantly eating into your profit margin, you can hardly expect continued growth if you don’t have funds to dedicate to your growth.

Subcontractors & Footprints Floors Franchise

Since our founding back in 2008, Footprints Floors home services franchise has relied on the use of subcontractors and has continued this practice with each new flooring franchise awarded. In late 2008, our founder–Bryan Park, started completing projects around his community independently. However, by May 2009, he was able to scale the home improvement business thanks to the team of subcontractors he had connected with, allowing him to have four different jobs running at one time. Today, each flooring franchise is built on this relationship, allowing Franchise Owners to focus on sales and overseeing operations, while subcontractors are trusted to take care of just the installation and finishing involved with each project.

Advantages for Franchise Owners

As a Footprints Floors Franchise Owner, there are many benefits to using subcontractors that become apparent before you even send someone out to complete your first flooring installation job. As we discussed earlier, a subcontractor isn’t required to undergo the same rigorous and lengthy onboarding process as a W-2 employee. With this, both time and money are saved and the Franchise Owner can leverage the certifications, experience, and territory knowledge of their subcontractors much quicker than the alternative. Since subcontractors are already involved in the local construction or home renovation markets, they become valuable resources for home services Franchise Owners that they otherwise wouldn’t have.

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If that wasn’t enough, subcontractors also come equipped with their own tools to complete jobs and their own vehicles to get to and from work sites. This lower upfront cost allows our Franchise Owners to increase their profit margin or even dedicate more money to their marketing goals. On the off chance that a subcontractor doesn’t work out, Footprints Floors Owners can choose to end a relationship right then, without needing to go through the usual Human Resource headaches that govern business-employee relationships. This way, you can move on to the next subcontractor and keep project disruptions to a minimum.

Advantages for the Subcontractors

Many subcontractors in the construction industry today choose not to tie themselves exclusively to just one business for many of the same reasons businesses opt to work with subcontractors. While the money can oftentimes be better than the alternative, it also allows them the freedom to work as much or as little as they want at a given time. This means they can tailor their work schedule to their personal life.

Additionally, subcontractors can also leverage their professional network to help them learn more in-demand skills and diversify the kind of work they can provide to their clients. This allows them to work with a roster of many brands or choose a select few to remain loyal to as they grow.

How We Support Franchise Owners in Hiring Subcontractors

We understand that managing subcontractors can often be a sticking point for some potential home improvement franchisees. That’s why we train our Franchise Owners on everything they need to know to hire, oversee, pay, and maintain subcontractor-based crews. With the Footprints Floors franchise business model, we also ensure our crews are paid extremely well and guarantee we can keep them busy 12 months out of the year. This means that once the right subcontractors are in place and crews are built, each person becomes loyal to our Franchise Owners and becomes an easy piece of the business to manage.

In addition to our business model and initial training, our Footprints Floors support team is always available to Franchise Owners, no matter how long they have been a franchisee. This way, if an Owner has a unique situation they need answered or needs additional support to maintain their subcontractor knowledge, they know they have someone in their corner when they need it.

Training, Tools & Our Owner Network

When you first join the Footprints Floors flooring franchise, you will learn everything you need to start a successful flooring business from day one–especially the ins and outs of working with subcontractors. Your first two weeks of training in Colorado will include classroom courses, Franchise Owner shadowing, and even a ride-along to see what your subcontractors will be doing. After going back to your territory for hands-on training, you’ll return back to Colorado to guarantee that all your questions are answered and you’re prepared for success.

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During this training, you’ll be given the Craigslist ad template each home services Franchise Owner uses to attract new subcontractors, as well as the process you’ll follow to ensure you’ve found the right person for the job. From there, your training will cover all the 1099 paperwork involved and provide guidance on maintaining this type of work structure.

While business ownership of all kinds can be rewarding, joining an established home services franchise can be even more fulfilling because of the built-in Franchise Owner network involved. At Footprints Floors, new Franchise Owners are introduced to each other during the initial training when scheduling allows. Once each person has their flooring business up and running, they can also connect with other, more established franchisees to build those professional relationships. With our franchise, Owners gain a unique network of like-minded individuals via a chat forum so they can feel comfortable reaching out when they need advice on anything – including the management of subcontractor relationships.

Subcontractors Enable Scalability

In business ownership, scalability is the name of the game. Running the same business is enough for some, but most entrepreneurs get hungry for growth in the form of more sales or more territories. In order for a business to scale sustainably, it needs the existing business model to support this expansion, too.

When you’re not dedicating a huge portion of your time to guiding W-2 employees through training and the HR process, you gain hours back in your day to focus on growth initiatives like attending public events or connecting with local networking groups. On top of this, using subcontractors also means you aren’t regularly buying new vehicles or equipment for staff to use, saving you tens of thousands each year so you can commit more funds to your marketing or to growing your profit margin.

Whether you’re new to the world of home renovations or you’ve worked alongside subcontractors in the construction industry before, Footprints Floors has the business model and Franchise Owner support you need to get started. With our free Franchise Report, you can learn everything you need to know to move forward with the franchise ownership process and rest assured knowing that you’ll get all the support you need to understand the Franchise Owner-subcontractor relationship.

Take our qualification quiz to see if you’re ready to be the next to join the Footprints Floors home services franchise!

Common Franchise Ownership Expenses & Meeting Bob Linda, Our Newest Franchise Owner!

Common Franchise Ownership Expenses & Meeting Bob Linda, Our Newest Franchise Owner!

Common Franchise Ownership Expenses & Meeting Bob Linda, Our Newest Franchise Owner!

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If you’re clocking into a job you can’t stand each day, dreaming of a future where you build a business and financial freedom for yourself, the cost of doing so is probably one of the first things you consider. If you’re a certain type of person, this thought may also be the thing holding you back, but it doesn’t have to be. At Footprints Floors, our founder started the home improvement franchise with tens of thousands in credit card debt, but he pushed past this, accepted the expenses of pursuing his dream, and created the flooring franchise that dozens of Owners follow today.

So, what are the expenses you can expect with home improvement franchise ownership, and which can you plan to see every month? In this article, we’ll look at seven of the most common costs of running your own Footprints Floors flooring installation business, as well as meet one of our newest Franchise Owners to join the Footprints family: Robert Linda!

The 7 Most Common Footprints Floors
Franchise Expenses

Initial Franchise Fees & Equipment to Get Started

As you start your own business, one of the first things you need to consider is the associated start-up cost. When you choose to become a Footprints Floors Franchise Owner, the first financial commitment you can expect to make involves your franchise fee and all the additional associated costs. This can fluctuate depending on the number of territories you’re choosing to start with or if you qualify for our veteran’s discount.

With Footprints Floors, our all-in investment starts at only $78,000!

This initial financial investment includes business/administration needs such as a laser measuring device, $200 in apparel credit to purchase your first uniforms, the initial marketing materials (including business cards), as well as proposal forms and estimate notepads to maintain a professional appearance with your customers.

Depending on the franchise, the initial equipment you need to hit the ground running will likely warrant the need for a new vehicle or a vehicle wrap, so you can easily advertise your business as you drive to and from client appointments. When you franchise with Footprints Floors, we encourage you to choose the vehicle that works best for you; we just require that it meet our standards and specifications, as well as be properly registered and insured as a commercial vehicle in the county and state of your territory.

Permits, Licenses & Certificates

Many states and counties have laws, rules, and regulations that govern how entities can conduct business, some of which may be specific to Franchised Businesses or businesses in the home services industry, like Footprints Floors. This often comes in the form of permits, licenses, and certificates that you have to obtain before you can legally begin providing your services to customers in your territory. These can include things like your standard business license and sales tax license, or something as particular to your Footprints Floors franchise as a contractor license or a home improvement license (only in select states), and will likely have an annual cost to keep your business current so you can continue operations.

Since these licenses can change depending on your state, city, and county, you’ll need to check with your local jurisdiction to determine what those are before you begin business operations. If you want assistance with this, you always have the option to consult with a legal advisor in this area to ensure you don’t overlook anything.

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Everyday Technology

As with running any type of business in our modern, digital world, you will need reliable technology in order to manage your everyday tasks, and this can include everything from phones and computers to payment processing software. While you can mitigate some of these costs when you’re a solo owner-operator by using the technology you already own, you will need to invest in additional assets once you have employees that will need their own computers or cell phones. As you scale, you may also need to purchase additional licenses for the necessary software tools you use every day.

As a Footprints Floors Franchise Owner, you will be provided with the software necessary to get the job done, so you can trust you’ll have what you need and will know what costs to expect each month. This doesn’t include the purchase of additional computers, cell phones, or internet or phone bills, giving you the freedom to choose the provider or brand that you prefer most.

Initial & Regular Training

When you first join a franchise, one of your first introductions to becoming a franchisee will be your initial training. This will help you understand the ins and outs of the home improvement business so you can effectively run your territory when you get started. This essential expense will always prove worthwhile, but it should also be complemented by attending regular training courses your franchise might provide, or sending new employees to training as needed. Industries and businesses change all the time, so it’s important to keep yourself and your team up to date with the newest systems and processes your corporate team creates.

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Professional Services

As with owning any kind of business, you will need to outsource certain professional services as you grow. While you may be able to act as your own accountant or write your own agreements when your revenue is in the tens of thousands, you’ll quickly find yourself paying for professionals to handle these tasks later on. This will not only help you free up your time so you can focus on building your home flooring business or providing the oversight your operations need from you, but it will also ensure that these critical tasks are being handled by an expert in the area.

Digital Marketing Efforts & Collateral

All successful businesses grow through effective marketing, whether that’s traditional print, digital marketing, or even through customer recommendations. Since the vast majority of marketing comes with some associated costs, whether it is monetary or time out of your day, it’s important to keep that in mind as you plan your expenses. When you become a Franchise Owner with Footprints Floors, much of the marketing is done for you, including hosting your website and designing all of your marketing collateral. By allocating a budget to our corporate support team each month for your marketing, you’ll have predictable marketing costs, letting you focus on building your business instead of catching up on bills.

Bob Linda - Fairfield, CA - Footprints Floors Franchise Owner

Meet Our Newest Flooring Franchise Owner, Bob Linda!

Joining us from Fairfield, California, Robert (Bob) Linda made the decision to take a leap of faith and jump into the world of franchising. From first hearing about Footprints Floors through his franchise consultant, to flying out to Denver, Colorado, to get first-hand experience with the home services franchise, Bob’s experience meeting the team has laid a foundation for an exciting, well-supported new journey for him. As his first venture into business ownership, both he and our Founder and CEO, Bryan Park, are excited for him to dive in and can’t wait to see his persistence pay off!

Bob’s Background

Our newest Footprints Floors Franchise Owner, Robert Linda, joined the armed services directly out of high school with the intention of pursuing a career in the Air Force. However, one serious injury later, and Bob was forced to leave active duty. Rejoining the civilian job hunt, he found employment in the ammunition industry to be tricky to attain, so he instead went to work in a family business focusing on pest control sales. He soon discovered that he enjoyed and was adept at selling, but he was still looking to earn more. This is what led him to the world of franchising, and–ultimately–Footprints Floors home improvement franchise.

His Reaction to Footprints Floors

After being introduced to our home services franchise, Bob knew he was ready to join our family before he ever joined us in person for Approval Day. He was immediately intrigued by the ability it would grant him to work with subcontractors instead of employees and was pleasantly surprised by the lead generation assistance provided. While his initial concern was in getting enough opportunities to be truly successful, he was quickly relieved to hear that the entire marketing team and in-house call center would assist with lead generation, allowing him to focus more on the day-to-day aspects of the home flooring business.

Bob’s vision for his Footprints Floors franchise is to grow and expand to multiple territories over the years so he can hire a manager and sales specialist that grant him more time with his sons. Eventually, his ultimate goal is to build a lasting legacy not just for himself but his family that allows him to pass on the business he builds to his kids. When asked about the hopes and dreams Bob has for his business ownership journey, he provided insight into his motivation, saying:

“[Footprints Floors] lets me be a better father to my 3 little boys at home because I can spend more time with them, go to their sporting events, and coach them. My career goal [is] to retire early and leave behind something for my kids. FF gives me that opportunity.

“I want to teach my boys to follow their dreams and to make their own decisions in life, and don’t let fear and doubt win over courage and ambition.”

How His Existing Skills Will Help Him Thrive

Once Bob made the decision to jump into franchise ownership, he knew he wanted to stay in the home services industry, but in something more niche than pest control, painting, or cabinets. His years of experience in the home services space have helped him cultivate the skill set that makes him the perfect fit for this type of work.

When we asked him what struggles he had faced in previous years that he thought would help him be more successful in this new business ownership journey, he admitted:

Bob Linda with Family - Fairfield, CA - Footprints Floors Franchise Owner

“I struggled working at jobs where I had no power, no control, always working with someone else who made all the decisions. It’s hard for me to perform at my best in that environment. I’m at my best when I work alone, schedule my day with customers, and have control of my time. Another important aspect of me being a successful entrepreneur is my competitiveness, which motivates me to enjoy what I do and strive to be the best.”

If you’re ready to follow in Robert’s “footprints” and join the growing wave of people who are swapping their 9-5’s for complete control over their schedule and financial future, then freedom through Franchise Ownership with Footprints Floors may be the opportunity to help you get there! Download our free Franchise Report to learn more, then chat with our team to see if your preferred territory is still available.

Complete our qualification quiz to get started.

Are You An Ideal Candidate for A Footprints Floors Home Services Franchise?

Are You An Ideal Candidate for A Footprints Floors Home Services Franchise?

Are You An Ideal Candidate for A Footprints Floors Home Services Franchise?

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Ideal Footprints Floors Franchise Owner

Franchise owners don’t need to have experience or previous knowledge of  the flooring business because they run the company rather than provide the flooring installation services themselves. As a result, they need to be problem solvers who can maintain organization despite various demands and duties. They must also have a heart for people and be able to offer top-notch customer service. This is a small simplified list of some of the qualities we look for in our home flooring franchisees:


  • Business acumen 
  • Sales & management experience
  • Customer service oriented 
  • Ability to multitask
  • Organized, punctual, accountable  
  • Multi-unit capable 
  • Strong communication skills

However, keep reading for a more detailed explanation of what we look for in  franchise owner candidates.

Our ideal flooring franchise owners should be highly customer-oriented. They’ll understand the importance of building solid client relationships and providing exceptional home improvement services. We want them to actively listen to customers’ needs, offer professional advice, and ensure their complete satisfaction. Excellent communication and interpersonal skills enable them to connect with customers and gain their trust.

Strong leadership and management abilities are two of the top qualities we look for. Flooring Franchisees are adept at motivating and inspiring their team members, fostering a positive work environment, and ensuring efficient operations. Effective organization and time management skills enable them to handle multiple projects and deadlines efficiently.

Do you have a solid business acumen? If so, check off another characteristic we want. You should possess a strategic mindset and be able to make informed decisions that drive growth and profitability. We want you to actively seek opportunities for business expansion, implement effective marketing strategies, and stay current with home improvement industry trends.

Ben Norton - Footprints Floors Ideal Franchise Owner Candidate - 2

Lastly, and most importantly, the ideal home improvement franchise owner would be committed to upholding the values of Footprints Floors, which include integrity, honesty, and professionalism. They would prioritize ethical business practices and treat their employees, customers, and suppliers respectfully.

Our Proven Home Services Business Model

Footprints Floors has established a proven franchise business model that sets it apart in the home flooring industry. This model is built on a combination of critical factors that contribute to the franchisees’ success and the company’s overall growth.

One of the key elements of our home services business model is our focus on customer satisfaction. We strongly emphasize delivering exceptional service and exceeding customer expectations. This commitment to customer-centricity has earned Footprints Floors a solid reputation for reliability and quality craftsmanship.

Another aspect of the franchise’s business model is its comprehensive training and Franchise Owner support system. We provide our franchise owners with extensive training programs that cover all aspects of running a successful flooring business. This includes technical training, business operations, marketing strategies, and ongoing support from a dedicated team of experts. They benefit from the collective knowledge and experience of the company, allowing them to hit the ground running and navigate potential challenges with confidence.

Our home improvement franchise owners utilize the power of our proven marketing strategy. Over the years, we’ve established a strong franchise brand presence through consistent messaging and high-quality workmanship. Additionally, we implement effective marketing strategies that generate leads and drive customer engagement, enabling franchisees to focus on delivering exceptional service while benefiting from a steady stream of home flooring installation customers.

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Overall, Footprints Floors’ proven franchise business model combines a focus on customer satisfaction, comprehensive training and support, and a strong franchise brand presence. This model provides franchisees with the tools and resources they need to succeed in the competitive home flooring industry, making it an attractive and viable business investment opportunity for entrepreneurs looking to enter the home services market.

A Day In the Life of a Flooring Franchise Owner

Unlike a lot of our home services franchise competitors, we offer two Franchise Ownership options: owner-operator and semi-absentee. However, we only allow semi-absentee ownership off the bat if a Franchise Owner knows who their General Manager will be before starting the home flooring business and it is someone they have worked with previously.

Franchise Owner-Operators are hands-on daily in the business. Daily, they can conduct flooring installation estimates and consultations with customers while overseeing home flooring jobs that are in process. They can also spend their days collecting contracts, deposits, and final payments, managing general bookkeeping and administration tasks. But maybe the single most important part of an owner-operator role is creating and maintaining business relationships with subcontractors.

Our Semi-Absentee Franchise Owners will put a strong General Manager in place. While concerning themselves with other ventures, they will need to tackle a few tasks like overseeing the general manager, managing payroll and other high-level admin tasks, and scaling the home improvement business.

Footprints Floors Ideal Franchise Owner Candidate - 4

We Love Our Families & Communities

Footprints Floors is not just a home flooring company; it is a community and family-oriented business that places great importance on building strong relationships and positively impacting the communities we serve. There are several reasons why we stand out as a community-focused and faith-based franchise.

Home Services franchise owners are encouraged to become actively involved in their communities, forging partnerships with local organizations and participating in community events. This approach allows the franchise brand to contribute to the growth and well-being of their neighborhoods, fostering a sense of belonging and community pride.

We operate as a family-oriented business, both within our corporate culture and in the interactions with our customers. Franchise Owners and employees are treated like valued members of the Footprints Floors family, fostering a supportive and inclusive work environment. This positive culture translates into exceptional customer experiences, as customers feel welcomed, respected, and well taken care of throughout their home flooring installation journey.

Ready to Become One of Us?

Footprints Floors Home Services Franchise goes above and beyond to foster a sense of community and family—it’s time for you to join. You’ll be able to set yourself professionally and financially free, while creating more valuable time to spend with your loved ones.

Visit the Footprints Floors franchise website and let’s chat soon.

Footprints Floors Flooring Franchise Hosts 2023 Cultivate Convention

Footprints Floors Flooring Franchise Hosts 2023 Cultivate Convention

Footprints Floors Hosts the 2023 Cultivate Convention in Chandler, Arizona!

2023 Cultivate Convention - Chandler, Arizona - Footprints Floors Franchise
2022 was a monumental year of growth for us here at Footprints Floors Franchise. We now have over 160 flooring franchise units open nationwide and look to grow even more in 2023. And because of our stellar 2022, we were fortunate enough to head to Chandler, Arizona, for our annual Cultivate Convention.

“It’s absolutely crucial that we gather,” explained Bryan Park, CEO of Footprints Floors. “It’s a big part of who we are and what we do. With franchise owners scattered all around the country, getting together once a year helps us to instill our culture, pass along information and remind franchisees that there is an entire network of people working toward a common goal.

As highlighted in a wonderful article in 1851 Franchise by contributor Morgan Wood, the event was a smashing success. Speaking on mental health, former Rescue Renovation anchor Kayleen McCabe opened the convention. Following her remarks, Park welcomed the home improvement franchise owners to the occasion and praised the congruent learning and networking that will take place during the convention.

Wood went on to explain that for the remainder of the week, franchise owners took part in 20 classroom breakout sessions, six product demonstrations, and an expo with about 30 home services corporate partners and vendors from Footprints Floors. Footprints Floors honored its flooring franchise partners with awards and unveiled the individuals who would make up its new Franchise Advisory Council as the week came to a close.

Also noteworthy was the founding of the initial Footprints Floors Franchise Advisory Council. The council comprises five flooring franchise owners who will speak for the whole network of owners for the franchise brand when it collaborates with our corporate team to create new ideas and bring about brand modifications.

The company is seeking to sustain the trend of growth it attained in 2022 and lean into even more strategic relationships as we enter our tenth year of franchising!

Franchise owners often prioritize their families because owning a home improvement franchise can be a demanding and time-consuming endeavor. However, many franchise systems recognize the importance of family support and strive to create a community where franchise owners can come together to share their experiences, support each other, and learn from one another. That’s why this conference was so important to us and we can’t wait for next year!

Why Footprints Floors Flooring Franchise is a Favorite Among Families

Owning a Footprints Floors flooring franchise can provide numerous benefits, including spending more quality time with your family. We’re a flooring installation company that offers a unique franchise opportunity to those interested in starting their own business. Here are a few ways that owning a Footprints Floors franchise can help you spend more time with your loved ones while also giving back to the community.

One of the main benefits of owning a Footprints Floors home services franchise is the flexibility it provides. As the owner of your own business, you can set your own schedule and work around your family’s needs. Work in the mornings, afternoons, or evenings, depending on what works best for you and your family. This flexibility allows you to attend important family events, such as school functions, sports games, and other activities, without worrying about missing work.

Another benefit of owning a home services franchise like this one is the ability to work from home. You can set up a home office and take care of administrative tasks, such as scheduling appointments, ordering supplies, and managing finances, without leaving your house. This allows you to be present for your family and care for their needs while running your flooring installation business.

We encourage franchise owners to hire family members to work in their businesses. This allows you to work alongside your loved ones and spend quality time with them while also growing your flooring business. Working together builds stronger relationships and creates a supportive work environment that fosters teamwork and collaboration.

Owning a Footprints Floors franchise allows you to build a legacy for your family. As a franchise owner, you can create a successful business that can be passed down to future generations. By making a solid brand and a loyal customer base, you can start a flooring business that your children and grandchildren can be proud of and continue to grow.

Our corporate team provides our franchise owners with a network of support and resources, including access to other franchise owners. This network provides opportunities to meet other business owners and form connections that can lead to new business opportunities and partnerships. By leveraging these connections, you can grow your business and spend more time with your family.

Owning a Footprints Floors flooring franchise can provide numerous benefits, including spending more quality time with your family. With a flexible schedule, the ability to work from home, the option to hire family members, and the opportunity to build a legacy, Footprints Floors provides a unique franchise opportunity to help you achieve personal and professional goals while maintaining a strong work-life balance.

Escape the Dregs of Corporate Life & Invest In Yourself

We have a proven franchise business model that has been successful in multiple markets. The flooring business has streamlined operations, developed effective marketing strategies, and built a strong franchise brand that resonates with customers.

Like we said before, 2022 was a year of enormous growth and we look to go even further this year. If you’d like to join us on this journey, visit our franchise page and let’s talk!

Combine flexibility with profitability.

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Starting Your Own Business or Investing in a Franchise Brand

Starting Your Own Business or Investing in a Franchise Brand

Starting Your Own Business or Investing in a Franchise Brand

If you’re seeking to launch a business, one of the decisions and self-examinations you must make is whether you want to launch a franchise or start an independent business. The benefits of franchising are numerous!

The franchisee is the party that purchases the brand rights from the franchisor on behalf of a third party (the brand owner). In addition to ongoing franchise fees for marketing, royalties, and other costs, the franchisee pays the franchisor an upfront fee for the right to use their brand’s trademark.

Picking the Right Franchise Brand for You

If you choose to invest in the wrong franchise brand things can go wrong fast. However, if you take your time, do your due diligence, and find a company whose values align with your own, your path to success will be set.

One of the significant benefits of franchising over starting your own business is that the franchise business is creating a name for itself on a local or national level, which should be valuable to the target market you’re attempting to reach.

Any reputable franchise corporation has created a business system that functions well and delivers positive outcomes. Even better, they must disclose significant amounts of information in their mandatory disclosures so you can research the facts and confirm the findings with current franchisees before making your final decision.

The franchisee may acquire a largely turnkey operation, depending on the conditions of the franchise agreement and the company’s structure. They can have everything they need to complete the work, including an established brand, tools, materials, and a marketing strategy.

Also, a reputable franchise organization will have training programs that will educate you on how to operate the business effectively. Also, they have to have the available resources to help you deal with any issues that may arise as you manage your firm.

While some other franchisees might not offer everything, all franchises offer the franchisor’s expertise. The franchisee gets access to a vast pool of business advice to help them navigate the process of starting and running a firm, whether that information is contained in a searchable, digital knowledge base or just a phone number to contact the franchisor directly. Running a successful business with this information is much simpler than establishing one from zero.

Footprints Flooring Franchise
Has Another New Family Member!

Joseph Kane - Footprints Floors Flooring Franchise Owner

“You are your own boss, and you get to decide what you do each day at Footprints Floors Franchising” – Bryan Park

We at Footprints Floors home services franchise are a cut above the competition and are not your typical flooring company; we’re a cutting-edge, reasonably priced business that uses a distinctive franchise business strategy to stay one step ahead of the competition in the flooring sector.

And because of our faith-based success, we’ve grown tremendously over the years, gaining many trusted and successful new Franchise Owners along the way. One of our most recent is Joseph Kane from Provo, Utah! We sat down for a fun and informative chat with Joseph to learn about how he found himself investing in a superb home flooring business!

Footprints Floors: What industries have you worked in prior to discovering Footprints Floors?

Joseph Kane: My background is essentially in sales for software companies, so SaaS. And then before that, I was an assigned language interpreter for four years, which brings you into many different environments.

FF: How did you first hear about Footprints Floors flooring franchise?

JK: Through a broker. I was requesting information on a different business opportunity and then he brought this one up and so dove in deeper, and now here we are.

FF: Were you looking at construction franchises, or did you know what you wanted to do there?

JK: Originally, I was not even looking for a franchise business opportunity. Then we talked about the pros and cons of working with franchises, and he brought up a couple. One of them was a Restoration Company, one of them was a flooring company. Once we zeroed in on the flooring business it just made sense. It was a good fit based on my sales background and skill set.

FF: Awesome! What did you like about their franchise business model?

Joseph Kane and Family - Footprints Floors Flooring Franchise Owner
Joseph Kane and Family - Footprints Floors Flooring Franchise Owner

JK: Their home improvement business model was already in line with my strengths and preferences. With a sales background, on the one hand, I’m going to be doing estimates and working with customers while helping capture the customers’ vision. So I get to be on that side of things, which is similar to my experience. Also, being on the side of production and helping make sure that these jobs come to fruition now that the vision has been realized and there’s a tangible piece to it. So that’s the role that I will fill.

On top of that, the faith-based organization seems to be focused on people first. They genuinely want to make a difference in customers’ lives. If you do what’s right for the customer, and you have that mentality and focus on taking care of the customer, then everything else will work itself out.

They’re also focused on us as Franchise Owners too. Helping each of us be successful and caring about us.

FF: Was there anything about the franchise business model at first that intimidated you? Anything that made you question whether or not this was the path you wanted to take?

JK: The crew side of things is the biggest unknown and biggest question mark. Another factor for me is that this is my first transition from being a W-2 employee to a business owner and not having a paycheck and a salary and all that. And so there are also some nerves around that, and I’ve had to work through all of that.

Honestly, Footprints flooring franchise is awesome and there are no red flags.

FF: With those concerns in mind, was there anyone during the process that helped you feel more at ease with those issues?

JK: Brian was extremely helpful the whole time. He did a really good job helping me understand that everything is going to be okay. And showing how they’ve done this successfully across the country. 80 or 90 franchise owners and they’ve been able to figure things out. I’ve had the chance to get to know 20 or 25 franchise owners and they all had the same concerns as me, but things turned out good and they reassured me that with dedication I’ll be good too.

FF: Do you have a favorite part of Discovery Day?

JK: Meeting the entire Footprints Floors Franchise team!

FF: What sets Footprints apart from other franchise business opportunities in the home service or flooring industry?

JK: I didn’t look at other flooring companies, but I did look at some other home improvement services companies and Footprints checked ALL the boxes. They put the Franchise Owners first.

FF: What makes you most excited about owning your own Footprints Floors flooring business?

JK: The ability to have more freedom and opportunity to be a part of my family’s life more.

We can’t thank Joseph enough for taking the time to sit with us and discuss his story. And we couldn’t be more excited for him!

If Joseph’s journey inspires you and you want to change your life and community, let’s talk about Footprints Floors franchise opportunities in your area.


Our Flooring Franchise BOOMED in 2022! (And We’re Just Getting Started)

Our Flooring Franchise BOOMED in 2022! (And We’re Just Getting Started)

Our Flooring Franchise BOOMED in 2022! (And We’re Just Getting Started)

After ten years of operating as a home services franchise, Footprints Floors is celebrating a BIG year of wins and achievements as we continue our nationwide franchise expansion.

From revenue to development to community partnerships with various organizations, 2022 was a tremendous year of growth for us, and we can’t be more excited!

Our Founder and CEO, Bryan Park, had this to say in a recent interview with 1851 Franchise: “This was really a year of national growth for us. We have experienced a lot of maturation as a business and focused on new relationships and connections. Our volume is really starting to open doors for us, which has been exciting to see.”

We’re coming off of a big year and looking to keep that momentum going in 2023. Here’s a rundown of our faith-based franchise’s top achievements in 2022:

Footprints Floors - 18 Flooring Franchises Nationwide

18 New Flooring Franchise Units Nationwide

Our roster of Franchise Owners has grown significantly since we first began franchising our flooring business ten years ago, and we now have over 160 home services franchise units in operation across the United States! 18 of these units opened in 2022, launching the Footprints Floors home improvement brand into a number of new markets, including Jacksonville, Florida; Boise, Idaho; Long Island, New York; Reno, Nevada; St. Louis, Missouri; Providence, Rhode Island and Boston, Massachusetts. 

What’s the secret to our success with finding the right franchise investors for each market? A lot of it comes down to what we have to offer. Footprints Floors offers much more executive support than a typical flooring franchise business opportunity: from our dedicated call center to our expert marketing and operations teams, our Franchise Owners get a level of support that is unheard of in most home services franchise concepts.

Our proven flooring franchise business model allows Footprints Floors Franchise Owners to have the freedom and flexibility that comes with being their own boss, while providing a unique level of support from our Executive Leadership Team from Day One. Unlike independent flooring contractors, who have to handle the headaches of lead generation, appointment scheduling, customer service queries and more along with the actual completion of the flooring jobs, Footprints Floors Franchise Owners are able to fully concentrate on growing their business without having to worry about any other aspects that come along with starting a flooring business. In fact, thanks to the simple business operations involved with owning a Footprints Floors, we’re even able to operate as a semi-absentee franchise for investors who want a less hands-on approach to entrepreneurship—something that many of our prospective Franchise Owners find intriguing about the Footprints Floors concept. 

Our one-of-a-kind flooring business  model is definitely one of the reasons we’ve experienced such massive growth, but when it comes to building a successful flooring franchise, our top priority is making sure we have the right people to run each territory. We’re fortunate to have partnered with Franchise Owners who we believe are ideal representatives of the Footprints Floors core values of family, faith and outstanding customer service. Each year we receive literally hundreds of applications from prospective Franchise Owners who are interested in learning more about how to start a flooring business of their own that is backed by the power of an experienced corporate team. 

By going through the Franchise Discovery Process with qualifying candidates, we’re able to see who is the best fit for the Footprints Floors brand, as well as giving our prospective Owners the opportunity to decide if we’re the right franchise fit for them. This way, we can move forward with confidence, knowing that we’re awarding territories to Franchise Owners who best embody our brand values and align with our commitment to outstanding customer service. We don’t just award territories to anybody who can afford the investment: to us, it goes much deeper than a financial transaction. We are welcoming people into the Footprints Floors franchise family. We’re pleased to say we’ve built a national network of fantastic people to represent the Footprints Floors name with their own successful flooring franchise territories.

Footprints Floors - Nationwide Flooring Franchise Expansion

90% Systemwide Flooring Franchise Revenue Increase

In addition to growing our national “footprint” by making inroads into new territories across the United States, Footprints Floors also experienced staggering systemwide revenue growth, to the tune of a 90 percent increase over the previous year. 

That’s not all—in addition to our flooring franchise brand achieving such impressive growth last year, a number of our Franchise Owners experienced a big jump in profits at the individual level, with 10 of them joining the Footprints Floors “Million Dollar Club” as Franchise Owners who reached a seven-figure sales total in 2022. 

Considering that the initial financial investment for opening a Footprints Floors home services franchise starts at just $78,505, it’s easy to see why so many franchise investors from all walks of life and career backgrounds are choosing our flooring franchise over any other concept in the home services industry. As a mobile franchise with no need for dedicated office space or payroll employees, we’re able to keep our overhead investment low for new Franchise Owners wanting to make a big splash in their community by starting a flooring business without any of the typical hassle or expense that comes with entrepreneurship. 

Prospective Franchise Owners who see the starting financial investment range compared with our multi-unit average gross sales of $1,883,332* and our multi-unit annual gross profit of $850,027 can immediately spot the potential for success in a fraction of the time that it would take to build an independent flooring business from the ground up. Also, because of the fact that our starting investment is significantly lower than that of other home services franchise concepts, the ability to own multiple units within a territory is more attainable for investors looking to build a flooring franchise empire in their community. 

Best of all, as a home services franchise, Footprints Floors has proven time and again to be a recession-resilient concept, not only surviving but thriving during the Great Recession and the Covid-19 pandemic. We don’t anticipate people’s needs for quality, affordable flooring to change—in fact, with more and more people purchasing older homes in need of renovation, we expect families to be in greater need of the floor installation and restoration services we provide in the coming years. Even during shaky economic times, home improvement  is one industry that historically has consistently remained a safe bet for aspiring entrepreneurs.

Launch of the First Fruits Fund

As you can see, 2022 was a banner year for Footprints Floors for a number of reasons, but none quite so near to our hearts as the institution of the philanthropic arm of our flooring franchise: the First Fruits Fund. Through the fund, we partner with faith-based organizations to volunteer and donate help for family service, homelessness prevention, drug rehabilitation, poverty reduction, and other issues that are important to the communities we serve and to the world at large.

Our Founder is especially committed to channeling his strong faith and dedication to service into helping those in need. In another interview with 1851 Franchise, Park shared his vision of using his successful flooring franchise as a way to give back, saying, “I see my business as a way to live up to my values of supporting my neighbors and lending a hand to those in need. A business should be about more than just making money for its stakeholders; it should play a positive role in its community.”

Our executive leadership team has committed to donating 25 percent of our annual profits to The First Fruits Fund so we can assist charities and nonprofit organizations by donating money, flooring services, volunteer work and more. 

First Fruits Fund - Footprints Floors Flooring Franchise

In its first year, the fund has been able to offer assistance to a number of organizations, including Hope’s Promise, a Christian child placement agency; Open Door Ministries, a Denver, Colorado-based non-profit that fights poverty and homelessness; and World Orphans, a group that partners with churches to combat poverty and support children in developing nations by training and empowering women to become entrepreneurs.

Park’s commitment to doing good through his company is a testament to his core values of faith  and service. Thanks to The First Fruits Fund, his passion for helping others through charitable work can now be combined with his commitment to upholding those values in our flooring franchise. Jonathan Jarvis, our director of franchise onboarding and training, strongly agrees. “Here at Footprints Floors, we value community good above all else,” said Jarvis. “We are very excited and humbled to be a part of these philanthropic efforts with First Fruits Fund and to use it as a vehicle to live out the brand’s mission to help as many people as possible.”

For prospective Franchise Owners who are as interested in doing good and giving back to their communities as we are, Footprints Floors is an excellent opportunity to help make the world a better place while finding personal success and achieving entrepreneurial goals. We are proud to be able to share the wealth we’ve accumulated as a successful flooring franchise with those in need, and we’re always on the lookout for like-minded Franchise Owners to help us share our goals of being of service to others.

Awards and Recognition

As our flooring franchise continues to grow by leaps and bounds, we are committed to maintaining the same reputation for excellence that got us here in the first place. That’s why we are so proud to have been recognized as a top home services franchise with the following awards in 2022:

As if that isn’t enough recognition for one year, Footprints Floors was also named a “top home improvement franchise” by Franchise Business Review, and Franchise Chatter ranked us at number 3 on its list of Best Flooring Franchises of 2022. We are beyond proud to receive these top honors and are extremely thankful to our hardworking Franchise Owners, corporate team, and everyone else who has helped us attain this level of success. 

Awards and Recognition - Footprints Floors Flooring Franchise

Exciting New Partnerships

All of the progress we’ve made in the ten years since we began franchising never could have happened without our outstanding executive team. In 2022, we added several new members to help us take our flooring franchise brand goals even further. We’re proud to have our new director of communications, Jeremy Wasinger, on board. We’ve also added two familiar faces to our executive team—longtime Franchise Owners Joel and Kate Gudeman have joined us as our new franchise support managers. With their level of experience and ability to put themselves in new Franchise Owners’ shoes from Day One, the Gudemans are a valuable asset to help us continue on our path of tremendous growth!

In addition to our new executive team members, we’ve also established some exciting partnerships with outside vendors to help us continue to excel at providing excellent customer service. We’ve teamed up with financial supplier Synchrony to offer payment options for our flooring franchise customers. Additionally, we have integrated the digital job site communication app CompanyCam into all of our systems, empowering our Franchise Owners to have more ease and convenience with their day-to-day business operations.

All of these new relationships are integral to our continued growth over the next year and beyond. “Going into 2023, we aim to continue this pattern of growth and to lean into more strategic partnerships,” says Park. “There’s been a great deal that’s happened for our relatively young franchise, and we’ve done exceptionally well. I’m excited to see what the future holds for the brand.”

Be Part of our Flooring Franchise Growth Story—Become a Footprints Floors Franchise Owner!

We’re planning to keep making footprints all over America in 2023—care to join us? Visit our home services franchise website today to learn more.

*Refer to 2022 Franchise Disclosure Document Item 19- Table 3